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  Title Copies
International Marketing (Irwin Series in Marketing) 
Edition: 9th 
Year: 1996 
ISBN: 0256139504 
ISBN 13: 9780256139501 
Promotional Strategy: Managing the Marketing Communications Process (Mcgraw Hill/Irwin Series in Marketing) 
Edition: 8 Sub 
Year: 1994 
ISBN: 0256122407 
ISBN 13: 9780256155532 
Promotional Strategy 
Year: 1999 
ISBN: 0702143707 
ISBN 13: 9780702143700 
The Handbook of Online Marketing Research: Knowing Your Customer Using the Net 
Edition: 1 
Year: 2000 
ISBN: 0071361146 
ISBN 13: 9780071361149 
The Marketing Game! (Book & CD-ROM) 
Edition: 3rd 
Year: 2002 
ISBN: 0256139881 
ISBN 13: 9780256139884 
Relationship Marketing (Chartered Institute of Marketing) 
Edition: 2nd 
Year: 2002 
ISBN: 0750648392 
ISBN 13: 9780750648394 
Definitive Guide to Marketing Planning, The 
Edition: 2nd Revised edition 
Year: 2000 
ISBN: 0273649329 
ISBN 13: 9780273649328 
Marketing Plans, Fifth Edition: How to prepare them, how to use them 
Edition: 5 
Year: 2002 
ISBN: 0750656255 
ISBN 13: 9780750656252 
Advertising, Promotion and Supplemental Aspects of IMC 
Edition: 5th 
Year: 1999 
ISBN: 0030211131 
ISBN 13: 9780030211133 
Contemporary Advertising, 5th ed (The Irwin series in marketing) 
Edition: 5th 
Year: 1993 
ISBN: 025613412X 
ISBN 13: 9780256134124 
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