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  Title Copies
Relationship Marketing (Chartered Institute of Marketing) 
Edition: 2nd 
Year: 2002 
ISBN: 0750648392 
ISBN 13: 9780750648394 
 1 
Marketing Creating Value for Customers 
Edition: Subsequent 
Year: 1997 
ISBN: 0256228779 
ISBN 13: 9780256228779 
Call No: 658.8CHU 
 1 
Definitive Guide to Marketing Planning, The 
Edition: 2nd Revised edition 
Year: 2000 
ISBN: 0273649329 
ISBN 13: 9780273649328 
 1 
Planning and Managing Public Relations Campaigns: A Strategic Approach (PR in Practice) 
Edition: Third Edition 
Year: 2010 
ISBN: 0749451084 
ISBN 13: 9780749451080 
Call No: 659.2 GRE 
 1 
Marketing Plans, Fifth Edition: How to prepare them, how to use them 
Edition: 5 
Year: 2002 
ISBN: 0750656255 
ISBN 13: 9780750656252 
 1 
The Marketing Game! (with student CD ROM) 
Edition: 3 
Year: 2001 
ISBN: 0073897345 
ISBN 13: 9780072513806 
 1 
Advertising, Promotion and Supplemental Aspects of IMC 
Edition: 5th 
Year: 1999 
ISBN: 0030211131 
ISBN 13: 9780030211133 
 1 
Strategic marketing (The Irwin series in marketing) 
Year: 1982 
ISBN: 0256026459 
ISBN 13: 9780256026450 
 1 
Contemporary Advertising, 5th ed (The Irwin series in marketing) 
Edition: 5th 
Year: 1993 
ISBN: 025613412X 
ISBN 13: 9780256134124 
 1 
Warp-Speed Branding: The Impact of Technology on Marketing 
Edition: 1 
Year: 1999 
ISBN: 0471295558 
ISBN 13: 9780471295556 
 1 
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