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Author: Philip Kotler [ All ]

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  Title Copies
Marketing Management: Analysis, Planning, Implementation and Control 
Edition: 7th 
Year: 1991 
ISBN: 0135634792 
ISBN 13: 9780135634790 
Marketing Management: Analysis, Planning, Implementation, and Control, Instructor's Resource Manual 
Edition: 9th, 
Year: 1996 
ISBN: 0132435284 
ISBN 13: 9780132435284