Entrepreneurship and New Venture Management
Type
Book
Authors
ISBN 10
186864006X
ISBN 13
9781868640065
Category
Unknown
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Publication Year
1997
Publisher
Pages
300
Description
This is a step-by-step guide that can be used by a prospective entrepreneur to create a new venture from a viable business idea. Both the theoretical aspects and practical applications are dealt with. Guidelines are given on how to manage the business and plan for growth, as well as how to either buy a franchise or franchise a business venture. The book covers all aspects of the business plan, namely marketing, financial, operational, production, management and legal aspects. - from Amzon
Number of Copies
1